Running In Pretty Dresses

When you think FASHION WEEK, you might think of one of these: blazers, high heels, sneakers, mini skirts, shorts, dresses, a little bling-bling here and there, the lists goes on and on. While the word sneaker might stick out in the above mentioned list, I think it would be great to take sneakers to another level, considering the impact the Air Force 1 has had on culture.

So what better way to spend my own fashion week than by grabbing my running shoes and interviewing Swedish fashion reporter Sofia Hedstrom, who gave me the inside scoop on her life as a fashion reporter and her new hobby of running marathons.

When you go on a run, do you ever think about dresses, makeup, or even jewelry? Well, while you and I might stick to shorts and a pair of Nikes, Sofia, does quite the opposite.

She totally adds flare to her running apparel (must be all those fashion shows), which has made her stand out from any other runner that I have ever met. Sofia stays true to herself by doing what makes her comfortable and happy and that’s running in dresses. She considers running in dresses and wearing red Chanel lipstick as her staple.

FSF (Fun Side Fact): according to Sofia, Chanel lipstick lasts at least 20 miles! She’s tested it in all the marathons she has run. How about you put that one your shopping list ;)

Sofia started running three years ago to bring balance to her hectic schedule as a reporter. With all the traveling, running seemed to be the perfect constant in her rapidly changing lifestyle. Since we are both reporters on the go, she gave me some advice and told me to run every chance I get. Her career has taken her to Sweden, China, Brazil, Italy, and Paris, and what better way to view the country than by running! She’s getting a workout and sightseeing all in one.

We concluded our interview by warming up and then running around her neighborhood in Brooklyn. Of course, being the girls that we are, we continued to chitchat about fashion, working out, staying healthy and traveling. We even started to compare who travels more in a week. The life of a reporter… unpredictable and a whole lot of glitter!

-Gevrina